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EA to shutter free-to-play games: Battlefield Heroes, Battlefield Play4Free, Need for Speed World and FIFA World on July 14, 2015

EA to shutter free-to-play games: Battlefield Heroes, Battlefield Play4Free, Need for Speed World and FIFA World on July 14, 2015

by AshwinApril 16, 2015

Electronic Arts has announced that it is shuttering some of its free-to-play multiplayer PC games.


The list of titles which will be brought down includes the third-person shooter game Battlefield Heroes, first-person shooter Battlefield Play4Free, the racing title Need for Speed: World, as well as the football game, FIFA World.

These aren’t new games, some of these games were launched over 5 years ago. Here are the years in which they were released:

  • Battlefield Heroes (2009)
  • Battlefield Play4Free (2010)
  • Need for Speed: World (2010)
  • FIFA World (2013)

Of the list of the four games, FIFA World stands out as being the only game which never made it beyond the beta phase, despite being in open beta for over 18 months.

Now that we have seen the timelines of their release, let us see why the games are being shut down. No it is not because they are old games.

EA’s Patrick S√∂derlund writes in a blog post,

“On the other hand, some of our other PC free-to-play games are not as popular as they once were. So we find ourselves announcing the tough decision today that we are stopping development and winding down support for four PC free-to-play titles”

But the real reason is not because they aren’t popular, but because they aren’t as popular as one particular game, Star Wars: The Old Republic, says PC Gamer.

And that isn’t a new game either, it was originally announced in 2008, and was released only three years later, in late 2011. It was the most expensive game ever made at the time, at a budget of over $200 million.¬† Star Wars: The Old Republic has over a million players. And EA plans to introduce more new story-driven updates to the game this year.

The four games will be around for 90 days, which is supposedly July 14, as revealed on the Battlefield Heroes website.

This is what a message at the page reads:

“The war is over! You have fought long and hard but the time for peace awaits us. The Nationals and Royals have finally been able to put the past behind and call a truce. With peace comes an end to a great story, and thus it is with a heavy heart that we must inform you, that on Tuesday July 14th 2015 we will be closing Battlefield Heroes for good and stopping the service in its entirety.”

A similar message was posted on the Battlefield Play4Free website, also confirms July 14th as the date when the games are being shut.

The real problem with the games aren’t they are “not-as-popular-as-they-once-were”, but the lack of updates for the games from EA.

Battlefield Heroes is actually still a popular game, you can head over to their website linked above the quoted message, to read the messages and tributes from the game’s fans. Hundreds of goodbye threads have also been created at the website, with many of them requesting EA not to kill the game.

And it isn’t the lone popular title of the four. Need For Speed World also has over 1.5 million active players and still continues to be a popular game.

Electronic Arts continues to gain notoriety, and I doubt their bad decisions will ever end.